Devilishly Delicious

- In-store sampling

LIVE encouraged trial and awareness of the Devilishly Delicious 'Ultimate Dessert' range across leading retailers nationwide.

The Campaign

  • LIVE have activated the brands in-store sampling programmes for over 3 years
  • Seasonal demonstrations take place throughout the year
  • Core team of 30 highly trained product demonstrators throughout the UK & Ireland
  • Demonstrators encourage trial and purchase through interactive demonstrations

The Results

  • 3,000 live activity days to date
  • 1,000 freshly prepared samples per day
  • 20% conversion to purchase in-store

Client Testimonial

"We highly recommend LIVE for their staffing expertise and vast in-store experience. This campaign was hugely successful and we are looking forward to working with them on future experiential projects."

Anna Massie, Key Account Manager, Devilish

Get in touch with us

1 Mark Square, Shoreditch, London, EC2A 4EG